Over the years I’ve often asked the question, “Can you name a song that views work positively?” Other than Snow White’s “Heigh Ho, Heigh Ho,” and “Whistle While You Work,” there really aren’t that many. Why is this?
We’ve heard many songs about work—just not many presenting a high view of it. Probably the most famous from previous generations is Johnny Paycheck’s “Take This Job and Shove It!” This song sums up what is a reality for many people—work has little meaning and becomes nothing more than a job—merely a way to earn an income to survive. We believe meaningful work is an essential part of our lives, and it’s a necessary part of being human. We believe we’re made to work; to contribute and serve our communities.
At DEMDACO, we strive to present a different view of work that’s rooted in our Mission to Lift the Spirit. Our hope is to participate in the meaningful moments of people’s lives. We don’t create these moments, we just hope to make them a little better. We want to be there in times of Joy, Comfort, and Love.
For us, these moments of Joy, Comfort, and Love inspire all that we do. The products we produce. The customers we serve. Our involvement in communities. But most importantly, the way colleagues interact, collaborate, and work together.
We believe this broader view of work allows colleagues to find deeper meaning in their work. All of their work. For Carrie, her work as a volunteer with a local animal shelter is as important as her work in Customer Care. Kathleen, who occasionally volunteers as a camera operator at our local public television station, knows her time behind the camera is valued as much as her work in our Marketing Department.
Our Mission to Lift the Spirit supports and informs a holistic approach to vocation that includes opportunities to pursue and nurture the personal and community interests we value and hold dear. We all spend too much time at work, for it to just be about to do lists and deadlines. Especially if our work is to make someone’s day a little better. If we don’t feel a little Joy, Comfort, and Love in the workplace it will be evident in the products we make and how we interact with others. It’s that important.
Because we believe business is not primarily a financial endeavor, but first and foremost a human endeavor. We’ll continue to embrace the belief that what we do isn’t simply a job, but something meaningful that helps make the world a little bit brighter.
Perhaps we’ll also inspire some new songs.